WorldNow - Advertising, Technology and Streaming Video Solutions: NewsProNet and WorldNow Announce Online Video Distribution Agreement
WorldNow to Make NewsProNet's "HealthDay TV" Consumer Health Reports Available on Web Sites of More than 150 Local Media Organizations in U.S.
MIAMI, FL/NEW YORK, November 4, 2009 - NewsProNet, a leading provider of premium video news content for television stations nationwide, and WorldNow, the leading online technology, content and revenue-solutions company for local media, today announced an agreement granting WorldNow online distribution rights to NewsProNet's HealthDay TV online video news reports.
Covering the latest discoveries, breakthroughs, treatments and trends in medicine and healthcare, the HealthDay TV video reports are co-produced with HealthDay news service, one of the leading health news organizations in the United States. Launched in August and hosted by Dr. Cindy Haines, a board-certified family physician and Chief Medical Officer of the HealthDay news service, the daily 90-second video programs will now become available as part of WorldNow's innovative Web publishing platform.
"WorldNow is an established leader in providing advanced Internet technology, content and advertising solutions to TV stations, newspapers and other media properties seeking to build strong and profitable digital franchises," said Kent J. Krizik, President, NewsProNet. "Our HealthDay TV content is aimed squarely at the target demographic of their network, which represents tens of millions of unique daily visits."
"NewsProNet's premium health video news service is an important addition to our growing video content offering," said Ross Cohen, VP Business Development, WorldNow. "This offering will enhance our strategy of generating new revenue streams for our clients' sites by delivering compelling content that supports national and local advertising opportunities."
The HealthDay TV reports are the first in a series of NewsProNet initiatives to distribute high-quality online video news content co-produced with some of the most-recognized names in business and consumer news. Distributed via WorldNow's innovative Web publishing platform, which uses advanced content management and video publishing technology and provides strategic advertising services, the HealthDay TV video reports will reach more than 150 WorldNow affiliate local media partners across the U.S.
In addition to HealthDay TV, NewsProNet also has forged a production partnership with TheStreet.com's personal consumer finance news site, MainStreet.com to produce and distribute "The Main Street Money Minute" Web video news reports, and has other key vertical content offerings slated for release in early 2010.
About WorldNow
A leader in Internet technology, content and revenue solutions, WorldNow, a New York-based technology and sales company, is the only company to provide a comprehensive technology platform and strategic advertising services that enable media companies to expand to the digital realm with innovative Web publishing tools, advanced video delivery technology and industry-driving advertising leadership. WorldNow's proven technology and advertising leadership equips its media partners with the tools to make the transition to the digital marketplace, expand their footprint in the online ecosystem and realize real-world profitability from their investment. Current WorldNow customers include affiliates of major broadcast television, newspaper and radio groups. For more information please visit www.WorldNow.com
WorldNow Press Contact:
Amy Dowden
212.931.1283
adowden@worldnow.com
About NewsProNet
NewsProNet Video, Inc. with headquarters in Miami and offices in Boston and San Diego, is a privately held company that produces original syndicated news services for local broadcasters and online news destinations. NewsProNet news segments reach more than 50% of U.S. TV households and millions of online visitors every month. NewsProNet provides content services to stations and websites owned by major affiliate groups, including ABC, CBS, NBC, Fox, Scripps Broadcasting, Cox Broadcasting, BELO Broadcasting, Raycom Media, Meredith and others. For more information visit www.newspronetvideo.com/
NewsProNet Media Contact:
Alan Penchansky
The Pen Group
305.529.1944
alan@thepengroup.com
